Sittercity CEO Genevieve Thiers Teaches Entrepreneurial Course at Babson College
October 19, 2006FOR IMMEDIATE RELEASE
(Chicago, Ill.) - Genevieve Thiers, Sittercity.com's CEO, and inventor of online child care, spoke today to a class of entrepreneurs at Babson College in Babson Park, MA about her experience launching Sittercity.com, a company now located in Boston, NYC and Cleveland. Thiers' talk was peppered with stories of impromptu photoshoots, self-made PR and anecdotes about bootstrapping your way to the top. Speaking to a class of students that wished to pursue an entrepreneurial career, Thiers used a series of PowerPoint presentations to teach students how to do their own PR, run their own marketing campaigns, brand a new idea and start a company from scratch.
About Sittercity.com
Sittercity.com is the Web's leading parent-babysitter online matchmaking site and the inventor of online child care, dedicated to making the process of finding a caregiver fast, easy, safe and fun. With access to hundreds of thousands of sitters nationwide, parents can find a wealth of qualified caregivers in their area by using Sittercity's four-step screening process, which includes references, parent-to-parent feedback, personal interviews and background checks. For more information, visit the company Web site at www.sittercity.com.
