Sittercity.com Names Jason Haefner Online Marketing Director

Chicago, Ill. – Chicago-based Sittercity.com, the Web’s largest, most accessible database of babysitters and caregivers, has appointed Jason Haefner to the position of director of online marketing.

Haefner brings more than 10 years of experience in online promotion and marketing to Sittercity.com, having held senior positions at online florist FTD, travel site Orbitz and e-mail marketing firm Yesmail.

“Jason has worked in the field of online marketing for more than a decade, building some of the Web’s most recognized brands,” said Genevieve Thiers, founder and CEO of Sittercity.com. “He is a pioneer, creative thinker and a leader. His expertise in spreading a message online will be invaluable not just to Sittercity.com, but to the millions of parents who need a service like ours and don’t yet know where to find it. Our partners and affiliates are thrilled by his addition to the team.”

Haefner joins Sittercity.com at a key time. The company recently expanded to become a nationwide service, has added a corporate benefit program, and is preparing for several new and exciting product rollouts over the next year. “Sittercity.com is in an excellent position to gain a stronger foothold in the online space. With the addition of the corporate benefits program and other upcoming product rollouts, there couldn’t have been a better time for me to join the team,” said Haefner. “This is an exciting time for Sittercity.com and I’m looking forward to leveraging my expertise and experience to help take the company to the next level.”

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